Is Social Media So Important To Food Truck Success?

The Twitter revolution has for all time modified the landscape of cellular businesses and how they have interaction with customers. The constant waft, from side to side, of small “tweets” between consumer’s and their preferred vehicles, creates a superbly friendly speak thru which each side significantly benefit. An accurate meals truck operator does not supply a lecture on his products, he makes the verbal exchange, which then ends in the client’s slow know-how of what is being presented and why it’s profitable.

It’s important for meals truck proprietors to keep in mind that Twitter affords now not best a possibility to share their place and menu, however also to share interesting memories, jokes and begin attractive conversations revolving around food. Customers crave an amazing ongoing talk and could re-tweet for days as extra people voice their opinion and offer associated antidotes.

Here’s a suggestion: Go on Twitter, upload the call of a selected truck you need to comply with, and join in the conversations. Once you sense you’ve got gotten a terrific hold close on how to efficiently “tweet,” hold the subsequent suggestions in mind.

Facebook is likewise any other powerful social media tool that may promote your food truck. Unlike Twitter, having a Facebook web page allows you to head beyond mere words and instead submit humorous videos and brief clips approximately your food truck. Personally, I suppose posting films wherein you display viewers the way you prepare a number of their favorite ingredients is an exquisite concept. (I doubt I’m the handiest one who isn’t always even barely interested in “watch us wash our food truck! So amusing!” motion pictures… )

If you have got a website together with your Facebook account, link the 2! On your internet site have a choice to “click on right here” and be sent to the other’s web page. This can help to boom net traffic to your meals truck business. Also, bear in mind to use key phrases that tie into your truck, delicacies, and place. Find the simplest keywords and use em’! (A phrase of warning: don’t over do it or you may get blacklisted pronto.)


Google+ gives food truck owners a couple of gear to sell and professionalize their enterprise. You can use the Google+ Events tool which lets in you to broadcast an occasion you are hosting, entire with a start time, location and a unique invite listing. You can even use your Gmail contacts to feature to those you have got inside the Google Circle tool. After you create the occasion it’s going to display up for your Google Calendar.

This specific social media offers you the choice of speaking to up to ten people thru the Google+ Hangout online video chat alternative. You can collaborate with fellow food truck buddies and personnel and go away “virtual sticky notes” on a “digital whiteboard” to speak about a meals truck design or new marketing strategy. The alternatives are reputedly countless… There is a gaggle of free apps that you may download on your Google+ account to optimize how your business is interacting with customers.

I have not blanketed my favorite social media outlet because it deserves a piece of writing all to its own. The social media tool I’m referring to is topping surveys because of the “maximum beneficial, powerful social media tool for small organizations.” In a current poll taken via the Wall Street Journal, this social media outlet becomes rated the “tool with the most capability to assist,” over other social media’s together with Facebook, Pinterest and YouTube. I’ll talk about this “awesome tool”, LinkedIn, in my next post!

social-media-montage.png (1550×1284)

Having delivered the three social media, I need to proportion with you a touch mystery, SOCIAL MEDIA IS FOR THE BIRDS. That’s accurate. Because if you are like the 98% of other small commercial enterprise proprietors available, busy on your organizations, you just do not have the time to competently stay on top of some of these social media offerings, and as a result, you may pay little attention to them. I can most effective recommend one issue. Hire someone who’s knowledgeable about meals vehicles and your enterprise, to do the tweets and blogs for you.

Lee Hogan

Gamer. Twitter fan. Unapologetic analyst. Award-winning beeraholic. Subtly charming explorer. Cyclist, follower of Christ, drummer, Saul Bass fan and collaborator. Operating at the nexus of simplicity and elegance to save the world from bad design. Concept is the foundation of everything else.

Read Previous

6 Steps to Kickstart Your Social Media Campaign

Read Next

Social Media: The Surprising Success Secret